Feeling Invisible Online? These 3 Shifts Will Change Everything This Week

Learn what’s actually working in 2025 on Instagram, YouTube, and personal branding.

Hey love,

Let’s talk about the elephant in the algorithm: social media is changing fast.

If it feels like you’re posting more than ever but growing less… you’re not imagining it.

Instagram, YouTube, TikTok, and even LinkedIn are tightening their grip on organic reach in response to the surge of spammy, AI-generated content flooding every platform.

More bots. More noise. More confusion.

But here’s the truth: this doesn’t mean you should stop using AI.

It just means you need to use it differently.

Not to replace your voice, and not to crank out robotic content.

But to amplify the clarity, authenticity, and brilliance that already lives inside your message.

This week, I’m sharing 3 timely, powerful resources (and GPT prompts!) that will help you reconnect to your vision, sharpen your strategy, and grow from the inside out.

Here’s what’s inside:

📌 7 Brand New Ways to Grow on YouTube Without Working Harder

https://www.theiris.agency/p/7-brand-new-ways-to-grow-on-youtube

→ YouTube is doubling down on promoting creators who bring value and stay consistent. These new tools (like AI title testing and live-to-shorts automation) will help you grow smarter, not louder.

📌 How to Build a Cult-Like Personal Brand on Social Media

https://www.theiris.agency/p/how-to-build-a-cult-like-personal-brand-on-social-media

→ This one is a game-changer. If you’ve been creating helpful content but feel like no one’s obsessed with it yet, this explains why and how to fix it. Learn how to move your audience from passive scroll to soul-aligned superfan.

📌 Instagram’s 2025 Algorithm Update: Why Your Content Might Be Flatlining

https://www.theiris.agency/p/figure-out-instagrams-new-algorithm

→ Stop guessing what the algorithm wants. This breakdown shows you exactly how to balance Reels and Carousels, write stronger hooks, and post less often — while still growing more.

» Each article includes a copy-and-paste GPT prompt to help you quickly and easily implement the insights directly in your own voice and business.

No guesswork. No overwhelm. Just one small shift at a time, done with intention and soul.

Because your work matters.

And the people who need you? They’re out there, searching.

Let’s help them find you.

Questions? I am happy to help. You can reply directly to this email and I’ll personally be in touch. You can also schedule a 1:1 strategy session with me here.

With heart 💜,

Hannah
Founder, The Iris Agency
www.theiris.agency
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